TOCK ALTERNATIVE · 2026
Aedan Rose vs Tock
Standard and deposit reservations, online ordering, an agentic AI Copilot, loyalty and analytics — all in one platform, with per-location pricing and no per-reservation cut.
Standard and deposit reservations, online ordering, an agentic AI Copilot, loyalty and analytics — all in one platform, with per-location pricing and no per-reservation cut.
Tock built its reputation on prepaid and ticketed dining experiences and is now part of Squarespace. Aedan Rose handles standard and deposit reservations plus online ordering, an AI host, an agentic Copilot, and team tools — as one all-in-one platform, starting free.
Every capability below is real and in the product. Plan placement is noted so nothing is oversold.
Capture bookings around the clock with automated confirmations and no-show tracking, then map them onto a visual floor plan you build yourself — tables, sections and all.
Designate VIP sections and private rooms, offer bottle service, and collect live Stripe deposits at the moment of booking — high-value reservations confirmed and paid up front, through your own Stripe account.
An embeddable ordering widget and a standalone order page take direct orders with payouts through your own Stripe account — no third-party marketplace between you and your guest, and it embeds on Squarespace, WordPress, Wix or a custom site.
Ask in plain language. The Copilot reads your data, chains the right steps, asks when it needs a decision, and executes — with your approval on anything that matters. Tock has no equivalent.
Run the business from the web dashboard, and keep your team in sync with free iOS and Android apps — scheduling, team chat, and shift trades in their pocket.
A side-by-side view of what each platform offers. We list both wins and tradeoffs honestly.
| Feature | Tock | Aedan Rose |
|---|---|---|
| Starting Price | Custom-quoted (historically annual) | Free plan · paid from $79/mo · 30-day trial |
| Free / Trial | No public free plan | Free plan + 30-day trial on paid plans |
| Per-Reservation Fees | Historically on prepaid bookings | None |
| Contract | Historically annual | Month-to-month |
| Standard Reservations | Yes | Yes — Full House ($299/mo) |
| Prepaid / Deposit Bookings | Yes (signature feature) | Yes — VIP sections & event deposits |
| Ticketed multi-course tasting menus | Yes (specialty) | Deposit-style bookings, not full ticketing |
| Online Ordering | No | Widget + standalone order page |
| Guest-Facing AI Host | No | 100+ languages, 24/7 |
| Agentic Operations AI (Copilot) | No | Aedan Rose Copilot (Manager plan) |
| Loyalty, CRM & Win-Back | No | Built in (paid plans) |
| Team Scheduling & Chat | No | Scheduling, chat, shift trades |
| Inventory & Money Dashboard | No | Full House and up |
| Consumer Discovery Network | Yes (Tock app) | Converts your own site traffic; Google Business Profile |
Tock is a capable platform in its lane. For a reservations product that needs to coexist with the rest of restaurant operations, Aedan Rose is built around the whole job.
Tock's pricing is custom-quoted and historically annual. Aedan Rose lists per-location plans from $79/mo with a free tier and a 30-day trial — month-to-month, no per-reservation cut, no surprise fees.
Match Tock's deposit bookings with VIP sections and live Stripe deposits — then add online ordering, an AI host, scheduling, loyalty, CRM, and branded email, all under one roof and one bill.
Tock's flow is form-based. Aedan Rose has a conversational AI host for guests, plus the agentic Copilot on Manager that reads your data and executes real operations with your approval.
No sales call required. Sign up, upload your menu, configure tables, take your first booking — start on the free tier or a 30-day trial and decide week by week.
No marketing handwave: Tock has real strengths. If your priorities map to these, weigh them carefully.
Best-in-class for prepaid experiences: Tock pioneered ticketed dining and tasting-menu reservations. If most of your bookings are prepaid multi-course experiences, their ticketing flow is the gold standard.
Squarespace integration: Now part of Squarespace, Tock fits naturally into a Squarespace-built website. If your site is already on Squarespace, that bundling matters.
Established discovery network: Tock has a consumer-facing app and brand recognition in fine dining circles, particularly for tasting menus and chef-driven concepts.
Mature deposit handling: Years of building a reservations-with-deposits product means their refund and chargeback flows are well-tested.
Tock is custom-quoted, historically with annual commitments and fees on prepaid reservations — and Tock is merging with Resy under American Express in summer 2026, which may reshape plans and pricing. Aedan Rose is listed, month-to-month, and easy to run alongside your current setup while you transition.
Spin up Aedan Rose on the free tier or a 30-day trial and set up your tables, menu, and booking rules — no sales call required.
Keep taking Tock bookings while existing prepaid reservations play out. Embed the Aedan Rose widget on your site in one line of code.
When you're ready, point new bookings at Aedan Rose. Month-to-month means no contract holding you back — decide week by week.